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Email Marketing Information

Top 10 Business E-Mail Basics


When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.

The Benefits of Interactive Online Characters


This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business.

Are You Backing Up Your BIGGEST Asset?


Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good?

What is Gmail?


Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google?s very own email services repository. Best of all, it?s free! Well, it?s going to be free, its currently available only in Beta mode, if you are lucky enough to have received an invitation to sign up for a complimentary account you currently enjoy the benefits of ubiquitous Gmail.

Lost: 200 emails gone missing. Last seen on the 25.10.2003


Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them.

9 Tips To Help You Write More Powerful Emails


1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to social niceties when the internet is basically very informal. However, whether we like it or not many people do take online etiquette very seriously. So if you're writing emails for business, you should assume that your recipient may well be one of those...

Tips to Bounce-Proof Your Email List


Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts.  In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy.  With customers signing up in droves to hear your latest offers, there was no need to worry about email address attrition rates or errors during registration.

Tips to Build Your Email Address Database


WHY BUILD YOUR EMAIL ADDRESS DATABASE?

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?


Introduction

What?s the Value of an E-mail Address?


Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven?t already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.

Attract New Subscribers With Magnetic Ads


One of the most effective methods of advertising your e-zine is placing ads in OTHER e-zines!

Writing Newsletters Online: How to Get it Right


A strange thing has been happening to newsletters online.

Heres Why You Dont NEED a Blog


The word "blog" seems to be everywhere, and what an ugly word it is!

20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses


An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time. You can find free follow-up autoresponders to use by typing it into any search engine. Below are ten ways to use them to increase your traffic and sales.

Reach Out and Slap Someone


I was working for a large Chicago bank in the 1980s, when they introduced an electronic message service for internal communications. The only electronic mail that seemed to flow for the longest time were all those official HR notification of vacation time policies, etc., and of course, the ALL CAPS messages from the executive floor.

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Social Media Evangelist Sukhjit Ghag Shares Thoughts on Blogging, Engagement ...
PR Newswire (press release)
That optimism is reflected in the interview, in which Ghag elaborates that "email marketing is not dead at all. It's very important. ...

and more »


SPSS drives email marketing success at Avis
Computer Business Review
Avis Europe has slashed its email marketing costs in half using predictive analytics from SPSS to target its campaigns more effectively. ...
SPSS: IBM Predictive Analytics Software helps Avis Transform Client Campaigns ...Trading Markets (press release)

all 7 news articles »


Getting Better Results from Your Email Marketing
WeHo News
West Hollywood, California (March 15, 2010) - If you're like everyone else in the business world and moving your promotion and client maintenance to the web ...

and more »


Relevant data is vital in email marketing
Global Gold Internet Services
Effective data use is vitally important when it comes to creating successful email marketing campaigns, it has been claimed. According to marketing industry ...
Email marketing messages 'should have personality'Business Strata - Business News

all 2 news articles »


theSkinnyScoop Selects Constant Contact Email Marketing
EON: Enhanced Online News (press release)
theSkinnyScoop has selected Constant Contact as its email marketing partner as a means of growing and strengthening customer relationships for its unique ...
Constant Contact Welcomes Sharefaith As New Business PartnerPR Web (press release)
International Erosion Control Association Joins the Constant Contact Business ...geosynthetica.net (press release)

all 6 news articles »


Combining email marketing and direct mail can 'increase reach'
Global Gold Internet Services
Using traditional marketing techniques alongside a good email marketing campaign can benefit businesses of all sizes, it has been claimed. ...



Email marketing 'is a form of PR'
Business Strata - Business News
Email marketing messages have a wider impact beyond the obvious function of driving business, it has been suggested. Writing for ClickZ, Jeanniey Mullen, ...



Effective Student Marketing to Give Away Customized Email Marketing Campaign ...
PR Web (press release)
Effective Student Marketing has a staff of in-house writers, copy editors, and designers that create customized email marketing campaigns for vocational ...



How email marketing aids social media strategies
Thewisemarketer.com (subscription)
Marketers are using social media to enhance their email marketing campaigns rather than to replace them, according to a survey of 900 digital marketers by ...

and more »


Email marketing messages 'need to be based on relevant customer data'
Experian QAS
Email marketing campaigns will be much more effective if messages are based on relevant and accurate data about the recipient, it has been advised. ...


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